David Njoku's exclusive "Withstand" merchandise line initially came about when The Cut's President / CEO, Brad Cutler saw how David's perseverance in light of such unfortunate circumstances could bring a positive outcome with the right guidance. He tasked The Cut's in-house design studio MAWI to design and curate a collection of apparel for David that part of the proceeds could be used to raise awareness for other burn survivors. MAWI co-founder, Will Britt, personally designed the collection which includes a range of apparel and will be available for purchase on Njoku's MILLIONS.co profile. With every purchase of David Njoku's merch from the "Withstand" collection supporters will not only receive high-quality merchandise but also contribute to the ABA's mission of improving the lives of burn survivors and advancing burn care, as a percentage of proceeds will be donated directly.
During the NFL "My Cause, My Cleats" week this season, Njoku has decided to continue raising awareness for the ABA to survivors of serious burn-related injuries with his custom pair of cleats worn on Week 13.
For more information about David Njoku's merchandise line and to make a difference in the lives of burn survivors, please visit https://millions.co/david-njoku.
Please see the NBC News article for more information:
