Echelon is a digital transformation agency based in New York City. MAWI was brought on to create a full branding package which included logo creation, typography, color palette, and various brand collateral.
The concept is based on the idea of a plane of glassmorphism tiles as they exist within cyberspace. The depth of field and colors mesh together to show uniformity and cohesion. Echelon can use this central idea to strike up harmony with potential clients through this symbolism.
Brand Style Guide
